Detour for Media Globalisation? Western Symbolic Goods to Uganda—via South Africa

By Simwogerere Kyazze.

Published by The Diversity Collection

Format Price
Article: Electronic $US5.00
Article: Print $US10.00

This embryonic study employs limited findings from South Africa and Uganda to revisit the cultural imperialism model and its relevance in journalism and media studies in different parts of Africa.

Keywords: Globalisation, South African Media, Homogenised Africans, Cultural Imperialism, Human Agency, Audience Studies

International Journal of Diversity in Organizations, Communities and Nations, Volume 4. Article: Electronic (PDF File; 347.307KB). Article: Print (Spiral Bound).


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