Perceptions of a Culture: The Relationship between Intercultural Contact and Stereotypes about New Zealand

By Mischa Sander and Marianne Tremaine.

Published by The Diversity Collection

Format Price
Article: Electronic $US5.00
Article: Print $US10.00

A cross-cultural online-survey in the New Zealand context reveals that the degree of contact with a culture has a relationship with stereotype use and content.

Keywords: Stereotypes, Intercultural Contact, Cross-Cultural, Identity, Culture, Tourism Image

International Journal of Diversity in Organizations, Communities and Nations, Volume 4. Article: Electronic (PDF File; 218.862KB). Article: Print (Spiral Bound).


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