Culture, Race, and Difference Through a Media Lens

By Beau Basel Beaudoin.

Published by The Diversity Collection

Format Price
Article: Print $US10.00
Article: Electronic $US5.00

Humankind has a history of discrimination and violence, both overt and subtle. Today, however, we experience a daily barrage of expertly choreographed images and messages of stereotypes and deceptions that enter our homes through our televisions and computer screens. Mass media are powerful agents that create and perpetuate incorrect representations of racial and ethnic minorities, women, and those in lesser power positions that, unfortunately, can become our beliefs. The college course, Culture, Race & Media, was conceived a decade ago to answer the research question: can the process of analyzing media be used to gain awareness into one’s personal values and perceptions of race and culture and gender? This paper describes the Culture, Race & Media course that teaches media analysis skills and multicultural principles to initiate introspection in students who are potential media-makers. Critical media pedagogy enables individuals to resist media manipulation and increases their freedom of choice. Quantitative and qualitative findings of research from pre and post course surveys are noted along with testimonials from students regarding their candid personal opinions of the media/diversity connection.

Keywords: Stereotypes of Race, Gender, Culture, Media Influence, Diversity, Discrimination, Representation

International Journal of Diversity in Organizations, Communities and Nations, Volume 8, Issue 5, pp.145-152. Article: Print (Spiral Bound). Article: Electronic (PDF File; 754.077KB).

Dr. Beau Basel Beaudoin

Professor and Coordinator of Culture, Race & Media, School of Media Arts, Television Department, Columbia College Chicago, Chicago, IL, USA

Dr. Beau Basel Beaudoin: Diversity Consultant, Educator, Media Analyst. A professor at Columbia College Chicago in the School of Media Arts/Television Department for the past 20 years, Dr. Beaudoin holds a Ph.D. in Media Literacy/Analysis with a concentration in Multicultural Learning, an M.S. degree in Psychology/Counseling, a B.S. in Television, and a B.A. in Education. She has presented papers and workshops at more than two dozen conferences since 2000, received grants from AAC&U as part of a team project “American Commitments in a Diverse Democracy”, was awarded participation in the Development of Intercultural Coursework at Colleges and Universities Institute from the University of Hawaii, is trained in facilitation skills from the Intercultural Communications Institute, works in community outreach with minority populations, and was awarded Teacher of the Year at Columbia College Chicago. She invites everyone to view the website associated with Culture, Race & Media, the course that she created, and upon which much of her research is based.


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